Full Job Description
Position Overview
Are you a creative and analytical thinker with a passion for digital content? Amazon is thrilled to announce an opening for a Digital Content Strategist in Louisville, KY. As a leader in e-commerce and technology, Amazon is dedicated to transforming the way consumers shop and connect. Your mission will be to develop and implement innovative content strategies that not only elevate our brand but also enhance the customer's digital experience.
About Amazon
Founded in 1994, Amazon has grown from an online bookstore to a global e-commerce leader, offering everything from cloud computing to entertainment services. Our culture is defined by customer obsession, innovation, and operational excellence. At Amazon, we believe in empowering employees to think big, take risks, and innovate in everything they do.
Role and Responsibilities
As a Digital Content Strategist, you will play a crucial role in building and executing our digital content strategy across various platforms. You will collaborate closely with marketing, SEO, and product teams to produce compelling content that resonates with our target audience. Your responsibilities will include, but are not limited to:
- Designing and executing a comprehensive digital content strategy that aligns with business objectives.
- Conducting in-depth research to understand audience behavior, market trends, and competitor strategies.
- Creating, curating, and managing engaging content across all digital channels, including websites, social media, email, and more.
- Working with SEO specialists to optimize content for search engines, improving visibility and driving traffic.
- Collaborating with graphic designers and video producers to create visually appealing content that enhances storytelling.
- Developing and tracking key performance indicators (KPIs) to measure the effectiveness of content strategies.
- Managing editorial calendars and overseeing content production processes to ensure timely delivery.
- Staying updated on digital marketing best practices, tools, and technologies.
- Building and maintaining relationships with internal teams and external partners to amplify content reach.
Qualifications
To excel in this role, we are looking for a Digital Content Strategist who possesses both a creative mindset and analytical skills. The ideal candidate will meet the following qualifications:
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- 3+ years of experience in digital content strategy, preferably in e-commerce or technology industries.
- Proven track record of creating impactful digital content that engages and converts.
- Strong understanding of SEO best practices and data analytics tools.
- Experience with content management systems (CMS) and marketing automation platforms.
- Exceptional writing skills with an eye for detail and a knack for storytelling.
- Ability to work collaboratively in a fast-paced, cross-functional environment.
- Strong project management skills with the ability to prioritize tasks and meet deadlines.
- Familiarity with social media platforms and their respective paid advertising options.
Why Join Amazon?
At Amazon, we believe that a company's strength lies in its employees. Joining our team as a Digital Content Strategist offers you many opportunities for growth and innovation. Here’s what you can expect from a career with us:
- Professional Development: We invest in our employees through ongoing training and development programs. You will have the opportunity to expand your skillset and grow your career.
- Innovative Environment: Work alongside some of the brightest minds in the industry and be a part of a team that champions innovation.
- Inclusive Culture: We celebrate diversity and foster an inclusive environment where every voice is valued.
- Competitive Compensation: Enjoy a competitive salary and comprehensive benefits package that includes health, wellness, and retirement plans.
- Work-Life Balance: We understand the importance of balance, which is why we offer flexible working arrangements.
How to Apply
If you’re ready to take the next step in your career and make a significant impact at Amazon, we’d love to hear from you! Interested candidates should submit a resume along with a cover letter detailing their relevant experience and why they are interested in the Digital Content Strategist position.
Join us at Amazon and be a driving force in crafting engaging digital experiences that delight our customers and strengthen our brand. Together, we’ll reinvent the shopping experience and push the boundaries of what’s possible in the digital realm.
Amazon is an Equal Opportunity Employer
We celebrate diversity and are committed to creating an inclusive environment for all employees. Amazon is proud to be an equal opportunity workplace and aims to attract a workforce that is as diverse as the communities we serve.
Location
This position is based in beautiful Louisville, Kentucky—a vibrant city known for its rich history, diverse culture, and scenic parks. Experience the charm of the Derby City while building your career with one of the world's leading companies.